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Vendors of human resource and employee benefit administration services (such as payroll, 401k, COBRA, 125 POP/FSA, TPA’s, Voluntary Benefits, and HR Consulting, to name just a few) face three common challenges—reduce customer acquisition costs, improve client retention and achieve product differentiation. HealthConnect partners with such vendors to help them address all three of these challenges through an innovative portal for employers, branded HRConnect. Through HRConnect, vendors transform their offerings from “point solutions” (an offering that only addresses one aspect of an employer’s entire HR needs) to part of a “bundled solution” that is integrated seamlessly with complementary offerings from other vendors. These services are marketed as a single package in partnership with HealthConnect’s 6,700 agency clients and delivered to the employer via the single HRConnect portal.
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